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Where's Your Customer?

The Where's Your Customer? podcast is for retail professionals who want to be more customer-centric but often feel like they're navigating without a map.
In guest episodes, I sit down with experts who understand what it's like to fight for CX budget, break down organisational silos, or prove ROI to skeptical leadership.

Our listeners; Marketing Managers, Operations Directors, Category Managers, and CX professionals tune in because they need practical insights they can actually implement. If you have expertise that could help them move from stuck to strategic, we'd love to hear from you.

The Podcast

Be a Guest on
Where's Your Customer?

what our listeners struggle with:

The retail professionals who listen to this podcast are smart, ambitious, and often under-resourced.

They're trying to:

  • Prove the business case for customer experience initiatives
  • Get buy-in from leadership who prioritise short-term sales over long-term loyalty
  • Break down silos between marketing, operations, and store teams
  • Turn overwhelming amounts of customer data into clear, actionable insights
  • Create consistent experiences across online and offline channels
  • Build customer-centric cultures without formal CX training
  • Implement changes despite legacy systems and limited budgets

If your expertise helps solve these challenges, we'd love you on the podcast!

Let's chat

We could be a great fit if you:
  • Work in or closely with retail (stores, e-commerce, or omnichannel)
  • Specialise in customer experience, customer journey optimisation, or customer-centric strategy
  • Have hands-on experience solving the challenges my listeners face: proving ROI, building CX culture, breaking down silos, using data effectively, creating seamless omnichannel experiences, etc.
  • Can share actionable insights - strategies listeners can implement this week
  • Understand the realities of working in retail (limited budgets, competing priorities, cross-functional complexity)

And it would be amazing if you:
  • Have case studies or real examples (even if anonymised) that illustrate your approach
  • Work with retail technology platforms that solve customer experience challenges
  • Lead customer experience teams within retail organisations
  • Consult with retail brands on CX transformation
  • Research consumer behaviour or retail trends with practical applications

Who we're looking for

you'll get;

bio intro

A separate, personal introduction by Jo at the start of the episode

timeline

A detailed timeline of what's happening when - from initial chat to published episode

episode plan

A full plan of what's involved and required  during our production journey

links & assets

Comprehensive show notes with backlinks to your website, LinkedIn, and relevant resources

visibility

Exposure to an engaged audience of retail professionals and CX decision-makers

conversation

Fully researched discussion topics and questions, for a well rounded discussion

Are you Ready

If this resonates with you—and you have insights that could help retail professionals build better customer experiences, I'd love to hear from you! Fill out the form below to introduce yourself. I review every submission personally, and I'll be in touch within a week if it looks like a strong fit.

If this resonates with you—and you have insights that could help retail professionals build better customer experiences, I'd love to hear from you!
Fill out the form below to introduce yourself. I review every submission personally, and I'll be in touch within a week if it looks like a strong fit.