Privacy Policy
Policy
1. INTRODUCTION
This privacy notice explains how we collect and process your personal data when you use our website www.wheresyourcustomer.com, purchase our products or services, or engage with us through our marketing activities.
By providing us with your data, you confirm that you are over 13 years of age.
Just My Way Ltd, trading as Where's Your Customer?, is the data controller and is responsible for your personal data (referred to as "we", "us" or "our" in this privacy notice).
Contact Details
Full name of legal entity: Just My Way Ltd, trading as Where's Your Customer?
Email address: jo@justmyway.co.uk
Postal address: 31 Horseley Avenue, Manchester M28 3YA
The information we hold about you must be accurate and up-to-date. Please let us know if your personal information changes by emailing us at jo@justmyway.co.uk.
2. WHAT DATA DO WE COLLECT, WHY, AND ON WHAT LEGAL BASIS?
Personal data refers to any information that can be used to identify an individual. It does not include anonymised data.
We may process the following categories of personal data about you:
Communication Data
This includes any communication you send to us through:
Contact forms on our website
Email inquiries
Social media messaging (LinkedIn, Pinterest)
Podcast feedback or questions
Workshop booking inquiries
Purpose: To communicate with you, respond to your inquiries, keep records, and establish, pursue or defend legal claims.
Legal basis: Legitimate interests (to reply to communications, keep records, and establish, pursue or defend legal claims).
Customer Data
This includes data relating to purchases of our products and services:
Name and title
Email address
Phone number
Company name and role (for workshop bookings)
Billing address
Purchase/booking details
Payment information (processed securely through Stripe - we do not store your full card details)
Invoice and payment records
Purpose: To supply the digital products, workshops, or consulting services you have purchased; to process payments and deposits; to keep records of transactions; and to fulfil our contractual obligations.
Legal basis: Performance of a contract between you and us, and/or taking steps at your request to enter into such a contract.
Marketing Data
This includes:
Newsletter subscription preferences
Lead magnet downloads (e.g., guides, templates, resources)
Preferences for receiving updates about workshops, podcast episodes, and services
Communication preferences
Interaction with our marketing emails
Purpose: To send you relevant content, updates about our services, podcast notifications, workshop availability, and promotional offers; to understand the effectiveness of our marketing; and to grow our business.
Legal basis: Your consent (for email marketing) or legitimate interests (to grow our business and keep you informed about services you've shown interest in). You can withdraw consent or opt out at any time.
Technical Data
This includes data about your use of our website:
IP address
Browser type and version
Time zone settings
Length of visit to pages on our website
Page views and navigation paths
Device information
Analytics data (via cookies)
Source: Our website analytics tracking system.
Purpose: To analyse how you use our website, deliver relevant content, ensure website security, maintain backups, and improve our services.
Legal basis: Legitimate interests (to properly administer our website and business, improve user experience, and inform our marketing strategy).
Social Media Data
When you interact with us on social media platforms (LinkedIn, Pinterest):
Profile information you choose to share
Messages you send us
Content you engage with (likes, comments, shares)
Purpose: To respond to your inquiries, share content relevant to your interests, and build community engagement.
Legal basis: Legitimate interests (to maintain professional relationships and provide customer support through multiple channels).
Note: Social media platforms have their own privacy policies governing how they process your data.
Sensitive Data
We do not intentionally collect sensitive personal data (such as health information, religious beliefs, political opinions, or information about criminal convictions). If such information is volunteered to us (for example, in the context of discussing accessibility needs for workshops), we will handle it confidentially and only use it for the specific purpose provided.
3. HOW WE COLLECT YOUR PERSONAL DATA
We collect data about you in the following ways:
Direct interactions:
You provide data when you:
Fill in forms on our website (contact, newsletter signup, lead magnet downloads)
Purchase products or book workshops
Subscribe to our podcast or email updates
Email or message us
Engage with us on social media
Automated collection: As you navigate our website, we automatically collect Technical Data using cookies and similar technologies. See our [Cookie Policy - www.wheresyourcustomer.com/cookies-policy ] for details.
Third parties: We may receive data from:
Payment processors (Stripe), when you make purchases
Analytics providers (e.g., Google Analytics)
Social media platforms (LinkedIn, Pinterest,) when you interact with our content
4. MARKETING COMMUNICATIONS
We may send you marketing communications if:
You have purchased from us or inquired about our services and have not opted out, OR
You have explicitly consented to receive marketing (e.g., by subscribing to our newsletter or downloading a lead magnet)
You can opt out at any time by:
Clicking the unsubscribe link in any marketing email
Emailing us at jo@justmyway.co.uk
Opting out of marketing does not affect communications related to purchases you've made (e.g., workshop confirmations, digital product delivery, invoices).
We will not share your personal data with third parties for their own marketing purposes without your explicit consent.
5. WHO WE SHARE YOUR PERSONAL DATA WITH
We may share your personal data with the following parties:
Service providers who support our business:
Professional advisers:
Lawyers, accountants, auditors, and insurers who provide professional services
Regulatory bodies:
Government bodies that require us to report processing activities or comply with legal obligations
Business transfers:
Third parties to whom we sell, transfer, or merge parts of our business or assets
We require all third parties to respect the security of your personal data and treat it in accordance with the law. We only allow them to process your data for specified purposes and in accordance with our instructions.
6. INTERNATIONAL TRANSFERS
Some of our service providers are based outside the UK (for example, email marketing platforms or cloud storage providers may have servers in the EU or the USA).
When we transfer your data outside the UK, we ensure appropriate safeguards are in place, such as:
Transferring to countries approved by UK authorities as providing adequate data protection
Using contracts approved by UK authorities that give your data the same protection as in the UK
Transferring to US companies participating in privacy frameworks approved by UK authorities
If you would like more information about international transfers, please contact us at jo@justmyway.co.uk.
7. DATA SECURITY
We have implemented appropriate security measures to prevent your personal data from being accidentally lost, used, accessed, altered, or disclosed without authorisation.
We limit access to your personal data to employees, contractors, and service providers who have a business need to know. They will only process your data on our instructions and are subject to confidentiality obligations.
We have procedures in place to deal with any suspected data breach and will notify you and the Information Commissioner's Office (ICO) if we are legally required to do so.
8. DATA RETENTION
We will only keep your personal data for as long as necessary to fulfil the purposes we collected it for, including satisfying any legal, accounting, or reporting requirements.
Typical retention periods:
When deciding retention periods, we consider the amount, nature, and sensitivity of the data, the potential risk of harm from unauthorised use or disclosure, and our legal obligations.
In some circumstances, we may anonymise your personal data so it can no longer be associated with you, in which case we may use it without further notice to you.
9. YOUR LEGAL RIGHTS
Under UK data protection law, you have the following rights:
For more information about these rights, visit: https://ico.org.uk/for-organisations/guide-to-data-protection/guide-to-the-general-data-protection-regulation-gdpr/individual-rights/
Exercising Your Rights
To exercise any of these rights, please email us at jo@justmyway.co.uk.
You will not have to pay a fee to access your personal data (or to exercise any other rights). However, we may charge a reasonable fee or refuse to comply if your request is clearly unfounded, repetitive, or excessive.
We may need to request specific information from you to confirm your identity and ensure your right to access your data (or exercise other rights). This is a security measure to ensure personal data is not disclosed to anyone without the right to receive it.
We aim to respond to all legitimate requests within one month. If your request is particularly complex or you have made multiple requests, it may take us longer (up to three months). We will notify you if this is the case.
10. RIGHT TO COMPLAIN
If you are unhappy with how we have handled your personal data, you have the right to complain to the Information Commissioner's Office (ICO), the UK's supervisory authority for data protection.
ICO Contact Details:
Website: www.ico.org.uk
Telephone: 0303 123 1113
We would appreciate the opportunity to address your concerns before you approach the ICO, so please contact us first at jo@justmyway.co.uk.
11. THIRD-PARTY LINKS
Our website may include links to third-party websites, plugins, and applications (including social media platforms like LinkedIn and Pinterest).
Clicking on those links or enabling those connections may allow third parties to collect or share data about you.
We do not control these third-party websites and are not responsible for their privacy practices. When you leave our website, we encourage you to read the privacy notice of every website you visit.
12. COOKIES
Our website uses cookies to distinguish you from other users and improve your browsing experience. For detailed information about the cookies we use and why, please see our [Cookie Policy - www.wheresyourcustomer.com/cookies-policy].
You can set your browser to refuse all or some browser cookies, or to alert you when websites set or access cookies. If you disable or refuse cookies, please note that some parts of our website may become inaccessible or not function properly.
13. UPDATES TO THIS PRIVACY NOTICE
We may update this privacy notice from time to time. We will notify you of any significant changes by posting the new privacy notice on this page and updating the "Effective Date" at the top.
We encourage you to review this privacy notice periodically to stay informed about how we are protecting your data.
14. QUESTIONS OR CONCERNS
If you have any questions about this privacy notice or how we handle your personal data, please contact us:
Email: jo@justmyway.co.uk
Post: 31 Horseley Avenue, Manchester M28 3YA
Last updated: October 2025
This privacy notice explains how we collect and process your personal data when you use our website www.wheresyourcustomer.com, purchase our products or services, or engage with us through our marketing activities.
By providing us with your data, you confirm that you are over 13 years of age.
Just My Way Ltd, trading as Where's Your Customer?, is the data controller and is responsible for your personal data (referred to as "we", "us" or "our" in this privacy notice).
Contact Details
Full name of legal entity: Just My Way Ltd, trading as Where's Your Customer?
Email address: jo@justmyway.co.uk
Postal address: 31 Horseley Avenue, Manchester M28 3YA
The information we hold about you must be accurate and up-to-date. Please let us know if your personal information changes by emailing us at jo@justmyway.co.uk.
2. WHAT DATA DO WE COLLECT, WHY, AND ON WHAT LEGAL BASIS?
Personal data refers to any information that can be used to identify an individual. It does not include anonymised data.
We may process the following categories of personal data about you:
Communication Data
This includes any communication you send to us through:
Contact forms on our website
Email inquiries
Social media messaging (LinkedIn, Pinterest)
Podcast feedback or questions
Workshop booking inquiries
Purpose: To communicate with you, respond to your inquiries, keep records, and establish, pursue or defend legal claims.
Legal basis: Legitimate interests (to reply to communications, keep records, and establish, pursue or defend legal claims).
Customer Data
This includes data relating to purchases of our products and services:
Name and title
Email address
Phone number
Company name and role (for workshop bookings)
Billing address
Purchase/booking details
Payment information (processed securely through Stripe - we do not store your full card details)
Invoice and payment records
Purpose: To supply the digital products, workshops, or consulting services you have purchased; to process payments and deposits; to keep records of transactions; and to fulfil our contractual obligations.
Legal basis: Performance of a contract between you and us, and/or taking steps at your request to enter into such a contract.
Marketing Data
This includes:
Newsletter subscription preferences
Lead magnet downloads (e.g., guides, templates, resources)
Preferences for receiving updates about workshops, podcast episodes, and services
Communication preferences
Interaction with our marketing emails
Purpose: To send you relevant content, updates about our services, podcast notifications, workshop availability, and promotional offers; to understand the effectiveness of our marketing; and to grow our business.
Legal basis: Your consent (for email marketing) or legitimate interests (to grow our business and keep you informed about services you've shown interest in). You can withdraw consent or opt out at any time.
Technical Data
This includes data about your use of our website:
IP address
Browser type and version
Time zone settings
Length of visit to pages on our website
Page views and navigation paths
Device information
Analytics data (via cookies)
Source: Our website analytics tracking system.
Purpose: To analyse how you use our website, deliver relevant content, ensure website security, maintain backups, and improve our services.
Legal basis: Legitimate interests (to properly administer our website and business, improve user experience, and inform our marketing strategy).
Social Media Data
When you interact with us on social media platforms (LinkedIn, Pinterest):
Profile information you choose to share
Messages you send us
Content you engage with (likes, comments, shares)
Purpose: To respond to your inquiries, share content relevant to your interests, and build community engagement.
Legal basis: Legitimate interests (to maintain professional relationships and provide customer support through multiple channels).
Note: Social media platforms have their own privacy policies governing how they process your data.
Sensitive Data
We do not intentionally collect sensitive personal data (such as health information, religious beliefs, political opinions, or information about criminal convictions). If such information is volunteered to us (for example, in the context of discussing accessibility needs for workshops), we will handle it confidentially and only use it for the specific purpose provided.
3. HOW WE COLLECT YOUR PERSONAL DATA
We collect data about you in the following ways:
Direct interactions:
You provide data when you:
Fill in forms on our website (contact, newsletter signup, lead magnet downloads)
Purchase products or book workshops
Subscribe to our podcast or email updates
Email or message us
Engage with us on social media
Automated collection: As you navigate our website, we automatically collect Technical Data using cookies and similar technologies. See our [Cookie Policy - www.wheresyourcustomer.com/cookies-policy ] for details.
Third parties: We may receive data from:
Payment processors (Stripe), when you make purchases
Analytics providers (e.g., Google Analytics)
Social media platforms (LinkedIn, Pinterest,) when you interact with our content
4. MARKETING COMMUNICATIONS
We may send you marketing communications if:
You have purchased from us or inquired about our services and have not opted out, OR
You have explicitly consented to receive marketing (e.g., by subscribing to our newsletter or downloading a lead magnet)
You can opt out at any time by:
Clicking the unsubscribe link in any marketing email
Emailing us at jo@justmyway.co.uk
Opting out of marketing does not affect communications related to purchases you've made (e.g., workshop confirmations, digital product delivery, invoices).
We will not share your personal data with third parties for their own marketing purposes without your explicit consent.
5. WHO WE SHARE YOUR PERSONAL DATA WITH
We may share your personal data with the following parties:
Service providers who support our business:
- Payment processors (Stripe) - to process transactions securely
- Email marketing platforms (e.g., ConvertKit) - to send newsletters and updates
- Website hosting providers - to maintain and secure our website
- Analytics providers (e.g., Google Analytics) - to understand website usage
- Cloud storage providers - to securely store business records
Professional advisers:
Lawyers, accountants, auditors, and insurers who provide professional services
Regulatory bodies:
Government bodies that require us to report processing activities or comply with legal obligations
Business transfers:
Third parties to whom we sell, transfer, or merge parts of our business or assets
We require all third parties to respect the security of your personal data and treat it in accordance with the law. We only allow them to process your data for specified purposes and in accordance with our instructions.
6. INTERNATIONAL TRANSFERS
Some of our service providers are based outside the UK (for example, email marketing platforms or cloud storage providers may have servers in the EU or the USA).
When we transfer your data outside the UK, we ensure appropriate safeguards are in place, such as:
Transferring to countries approved by UK authorities as providing adequate data protection
Using contracts approved by UK authorities that give your data the same protection as in the UK
Transferring to US companies participating in privacy frameworks approved by UK authorities
If you would like more information about international transfers, please contact us at jo@justmyway.co.uk.
7. DATA SECURITY
We have implemented appropriate security measures to prevent your personal data from being accidentally lost, used, accessed, altered, or disclosed without authorisation.
We limit access to your personal data to employees, contractors, and service providers who have a business need to know. They will only process your data on our instructions and are subject to confidentiality obligations.
We have procedures in place to deal with any suspected data breach and will notify you and the Information Commissioner's Office (ICO) if we are legally required to do so.
8. DATA RETENTION
We will only keep your personal data for as long as necessary to fulfil the purposes we collected it for, including satisfying any legal, accounting, or reporting requirements.
Typical retention periods:
- Customer data: We keep transaction records for 6 years after your last purchase to comply with UK tax law
- Marketing data: We keep your data while you remain subscribed to our communications or until you ask us to delete it
- Communication data: We typically keep correspondence for 3 years unless there is an ongoing business relationship or legal reason to keep it longer
- Technical data: Analytics data is typically retained for 26 months (or as determined by our analytics provider's policies)
When deciding retention periods, we consider the amount, nature, and sensitivity of the data, the potential risk of harm from unauthorised use or disclosure, and our legal obligations.
In some circumstances, we may anonymise your personal data so it can no longer be associated with you, in which case we may use it without further notice to you.
9. YOUR LEGAL RIGHTS
Under UK data protection law, you have the following rights:
- Right to access - You can request a copy of your personal data
- Right to correction - You can ask us to correct inaccurate or incomplete data
- Right to erasure - You can ask us to delete your personal data in certain circumstances
- Right to restrict processing - You can ask us to limit how we use your data
- Right to data portability - You can ask for your data in a portable format to transfer elsewhere
- Right to object - You can object to processing based on legitimate interests or for marketing purposes
- Right to withdraw consent - Where we rely on consent, you can withdraw it at any time
For more information about these rights, visit: https://ico.org.uk/for-organisations/guide-to-data-protection/guide-to-the-general-data-protection-regulation-gdpr/individual-rights/
Exercising Your Rights
To exercise any of these rights, please email us at jo@justmyway.co.uk.
You will not have to pay a fee to access your personal data (or to exercise any other rights). However, we may charge a reasonable fee or refuse to comply if your request is clearly unfounded, repetitive, or excessive.
We may need to request specific information from you to confirm your identity and ensure your right to access your data (or exercise other rights). This is a security measure to ensure personal data is not disclosed to anyone without the right to receive it.
We aim to respond to all legitimate requests within one month. If your request is particularly complex or you have made multiple requests, it may take us longer (up to three months). We will notify you if this is the case.
10. RIGHT TO COMPLAIN
If you are unhappy with how we have handled your personal data, you have the right to complain to the Information Commissioner's Office (ICO), the UK's supervisory authority for data protection.
ICO Contact Details:
Website: www.ico.org.uk
Telephone: 0303 123 1113
We would appreciate the opportunity to address your concerns before you approach the ICO, so please contact us first at jo@justmyway.co.uk.
11. THIRD-PARTY LINKS
Our website may include links to third-party websites, plugins, and applications (including social media platforms like LinkedIn and Pinterest).
Clicking on those links or enabling those connections may allow third parties to collect or share data about you.
We do not control these third-party websites and are not responsible for their privacy practices. When you leave our website, we encourage you to read the privacy notice of every website you visit.
12. COOKIES
Our website uses cookies to distinguish you from other users and improve your browsing experience. For detailed information about the cookies we use and why, please see our [Cookie Policy - www.wheresyourcustomer.com/cookies-policy].
You can set your browser to refuse all or some browser cookies, or to alert you when websites set or access cookies. If you disable or refuse cookies, please note that some parts of our website may become inaccessible or not function properly.
13. UPDATES TO THIS PRIVACY NOTICE
We may update this privacy notice from time to time. We will notify you of any significant changes by posting the new privacy notice on this page and updating the "Effective Date" at the top.
We encourage you to review this privacy notice periodically to stay informed about how we are protecting your data.
14. QUESTIONS OR CONCERNS
If you have any questions about this privacy notice or how we handle your personal data, please contact us:
Email: jo@justmyway.co.uk
Post: 31 Horseley Avenue, Manchester M28 3YA
Last updated: October 2025
Last updated October 2025
