Your customers are closer than you think, and their story is more complex than you expect.
Let's uncover it.
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WELCOME TO THE where's your customer PODCAST!
The Go-To Podcast for Retail Professionals Ready to Become More Customer Centric
Every week, I share practical customer experience strategies that retail professionals like you can easily implement. Plus insights from 25+ years in retail that help you understand your customers, improve your leadership, and advance your career.
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episodes & shownotes
Tune in here or choose a category that matches your biggest challenge right now, Every episode gives you practical strategies you can actually use in your day-to-day.
the latest:
For most organisations, retail customer insight has been built on three foundations: what customers say, what employees observe, and what operational data reveals. Voice of the Customer (VOC), Voice of the Employee (VOE), Voice of the Process (VOP). Together, they formed a working model for understanding what was happening across the business and why. That […]
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OUR PODCAST IS FOR YOU IF:
You know something's not right with your customer experience but you're not sure where to start fixing it
You want practical strategies you can actually implement without a massive budget or six-month rollout
You want to build your CX expertise to advance your career and influence leadership decisions
You want to understand your customers better so you can serve them better
If this sounds like you, you're in the right place. Every episode is designed to give you actionable insights that support your decisions and help you drive real improvements in your customer experience.
you're in the right place.
I love helping retailers understand their customers deeply so they can design services and messages that lead to strong relationships and long-term loyalty. I created this podcast to bridge the gap between customer experience theory and retail reality. Every week, I share practical strategies, real stories, and actionable insights that help retail professionals like you turn customer understanding into business results.
more about jo
I Speak Customer. It's my Superpower.
From serving customers on market stalls to designing experience strategies for major retailers, I've become fluent in something many businesses struggle with: understanding what customers need, not just what they say they want.
I translate customer behaviour, emotions, and unspoken frustrations into language your business can act on.
Think of me as your customer interpreter.
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